Top township developer Megaworld Corp. generated ₱28 billion in revenue from lot sales in its horizontal residential developments, capitalizing on the wave of domestic demand for gated communities outside traditional high-rise condominiums.
In a statement, Megaworld reported that the revenue surge from its village projects accompanied strong reservation sales for its vertical residential towers early this year.
The developer said the strong revenue was due to shifting dynamics in the Philippine property sector, where affluent buyers are increasingly prioritizing larger footprints, privacy, and master-planned provincial estates.
The company completely sold out the available lots in four newly launched residential villages. These projects span major economic hubs and emerging eco-tourism destinations, including Metro Manila, Ilocos Norte, Cavite, and Palawan.
Among the sold-out developments is the Paragua Beach Village in the 462-hectare Paragua Coastown in San Vicente, Palawan. The island province has become a primary target for hospitality and residential investment due to its long white-sand coastlines and expanding tourism infrastructure.
In Cavite, a key industrial and suburban growth corridor south of the capital, the company cleared inventory at the Maple Grove Park Village, a 22-hectare development with 377 lots integrated into a wellness-themed township.
The sales momentum also extended to northern Luzon, where the company launched the Ilocandia Beach Village within an 84-hectare coastal estate in Laoag City.
Megaworld is positioning the estate to capture premium lifestyle buyers with plans for a 1.4-kilometer beachfront development and the city’s first dedicated beach club.
In the ultra-luxury segment, the developer cleared out inventory at Embassy Hills in New Manila, Quezon City, marking the debut of its high-end Luxe Collection.
The property firm continues to diversify its residential portfolio to adapt to shifting homebuyer preferences, according to Megaworld President and Chief Executive Officer Lourdes T. Gutierrez-Alfonso.
The sustained demand validates the long-term viability of master-planned communities, particularly as development interest migrates into key growth areas within the provinces, Gutierrez-Alfonso said.
The Philippine property market has seen a resurgence in land value appreciation for horizontal developments, driven by a post-pandemic preference for open spaces and sub-urbanization.
Megaworld’s strategy relies on surrounding these residential lots with commercial hubs, office towers, and leisure amenities to lock in long-term capital gains for investors. (James A. Loyola)
